Dear Foot Locker, We all know the brick and mortar sales business is tough these days. Everyone is shopping online. Nobody’s going to the mall anymore. But you’ve got a few tricks up your sleeve. Sometimes we want to see … Continue reading
Dear Foot Locker, We all know the brick and mortar sales business is tough these days. Everyone is shopping online. Nobody’s going to the mall anymore. But you’ve got a few tricks up your sleeve. Sometimes we want to see … Continue reading
Over 1 million queries a month? Well, OK, your site has to get Google organic traffic traffic from more than a million queries a month in order for Keylime Toolbox to recover that much data, but no matter how much … Continue reading
opentable.com ranks #1 for Google organic desktop searches for [moda center courtside club reservations]. SEO accomplished? Maybe not. Huh. The mobile page ranks and not the desktop page. Maybe technical SEO best practices haven’t been implemented for the mobile pages. … Continue reading
Apparently all I do on the internet is stalk Josh Malina. Last time, I used his wife’s online store as an example of nothing above the fold. My latest internet irritation is the lack of related links in his Entertainment … Continue reading
An unfortunate consequence of working with the web for so many years is that when I’m online, I can’t just enjoy the wonder and awe that is the internet. As I load the pages, my mind is a running commentary of … Continue reading
Last week, Google launched support for query data in their Google Search Console API. With this launch, we have access to data that wasn’t available before, which provides even more insight into how sites are performing in Google organic search and what … Continue reading
Keylime Toolbox provides robust reporting about how your site performs in Google organic search by recovering “not provided” query data, segmenting queries into branded, non-branded, and topical categories, and charting SEO trends (such as ranking, impressions, and click through rate) … Continue reading
Understanding your site’s click through rates — how many searchers click your site’s listing when seeing it in search results – can be key to SEO. But are web-wide or industry average click through rates useful? We analyzed 4,896,866 keywords from April … Continue reading
Oh, NBC. I am super happy that you’re like, “oh, it’s the future! People use this thing called “the internet” now. Maybe we should I dunno, broadcast stuff on that.” And it’s cool that you’re using the Super Bowl to … Continue reading
Google organic search traffic is pretty important for most sites, but it doesn’t exist in a vacuum. It’s useful to understand the context of other traffic sources to a site. What percentage of traffic is organic search vs. other sources? How … Continue reading
