Not Provided Queries. Log Analysis. SEO Insights

Keylime Toolbox surfaces queries hidden by "not provided" and then tracks all of them, segments them into categories (like "branded", "unbranded", as well as any topics that are useful for insights into your business), and provides trended reports on SEO metrics that matter, like ranking, click through rate, impressions, and clicks.

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Keylime Toolbox Provides Critical SEO Insights

Historical Google Search Console query data, combined with Google Analytics data, segmented into topic areas, for true insights into Google organic search traffic. Understand ranking trends and click through rates. Identify market opportunities and forecast ROI.

Combined Google Search Console and Google Analytics Data
Surface "not provided" queries and related SEO data. Segment queries into topics and track ranking, CTR, traffic, and impressions.
SEO Investigation and Forecasting
Investigate the source of SEO issues and find valuable opportunities with keyword research gap analysis and ROI forecasting.
Server Log Analysis of How Search Engines Crawl The Site
Get key insights on exactly how search engines crawl the site directly from your site's server logs to pinpoint technical SEO issues .

Case Studies

AllRecipes

“Keylime Toolbox offers easily consumable and highly configurable options for getting at your most important SEO metrics quickly. With these tools, we are able to spend more time on SEO analysis and strategy and less time gathering metrics. Keylime Toolbox is an invaluable resource to AllRecipes for optimizing our keywords and assuring SEO best practices.”

    High Gear Media

    “Keylime Toolbox gives us insight into query data we lost due to "not provided". Being able to to track segmented queries and associated SEO data lets us separate rankings changes from seasonality. With Keylime Toolbox, we aren't in the dark with measuring our SEO performance and understanding our visitors who come from Google organic search. Turning Vanessa Fox’s SEO knowledge and approach into education and software that anyone can tap into is a win-win for any business that cares about SEO."

      Maile Oyhe

      Google Webmaster Tools Senior Developer Support

      “I’ve worked with cofounder Vanessa Fox since the early days of Google Webmaster Central. She knows SEO data in and out. With Keylime Toolbox, she’s built software that helps organizations not just optimize SEO, but better understand the entire audience experience: what audiences are looking for, how they interact with the site on the search results page, and how they engage on the site once they click.”

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        Last November, Google announced they were working on “mobile first” indexing. In summary, Google’s index has historically been based on the desktop version of a page (with added signals about the mobile experience used in ranking the page for mobile queries). … Continue reading →

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