Let’s face it. Search engine optimization can seem like that scary labyrinth from the first Hunger Games book. Or that one in Harry Potter. Or Alice in Wonderland. (I’m realizing YA fantasy fiction is big into labyrinths.) Despite the wealth of information available, it can be hard to know where to turn for useful, concrete advice.
Today, online and offline distinctions have gone away. Organizations need to integrate strategies for attracting key audiences from unpaid search into larger marketing and development plans. And they need a practical, long-lasting, user-focused plan to do it.
That’s why we’ve created Keylime Toolbox.
Keylime Tools is robust software that provides key SEO metrics and analytics. Our software tools measure what matters and give you actionable insights for improving qualified traffic from unpaid search. Data from Google webmaster tools, web analytics, and server logs come together to show you the complete SEO picture: from crawling and indexing to ranking and engagement on the search results page.
Our tools recover the “not provided” missing queries and segment all queries into topic areas so you can measure branded vs. unbranded search efforts, as well as understand how each unbranded topic area performs.
Keylime Library (coming soon!) is a comprehensive resource for all of your SEO questions. No myths, speculation, or black hat tricks. Just solid, clear advice.
Keylime Toolbox is brought to you by Vanessa Fox and Jeremy Wadsack.